VIDDY
UX • UI • WiREFRAMING • USER TESTING • VISUAL/INTERACTION DESIGN
Viddy was the first social video sharing app to market, beating out Instagram and Vine. When I joined as Director of UX, I was asked to take the app experience to a place that could be differentiated from a rapidly growing competitive market. I was especially interested in haptic grip on the phone and thumb use, which opened up explorations of toggles, gameification and unique filter concepts, all the while keeping an eye on social interaction and sharing.
