THE WORK

YOGAGLO: PRODUCT

UX • UI • PRODUCT DEVELOPMENT • USER RESEARCH • A/B TESTING • VISUAL DESIGN

YogaGlo is a subscription based yoga and meditation video platform firmly situated in the wellness space. As Director of UX + Design, I implemented and maintained design systems across multiple digital platforms as well as directed Product strategies for tests and features.

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YOGAGLO: BRAND + MARKETING

CREATIVE DIRECTION • LANDING PAGES • EMAIL • SOCIAL

Startups require product designers who don't turn their nose up at building an email template or designing a promo page, and YogaGlo is no different. I happily busted those out while building a creative direction for our brand across multiple touchpoints, sensitive to growth and acquisition, informed by user research.

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FORDAYS: MOBILE WEB ECOMM

ENTIRE PRODUCT BUILDOUT • UX • UI • STYLE GUIDE CREATION

I created an entire custom responsive mobile web ecomm shopping experience for this ‘slow’ fashion company out of Los Angeles, known for their great basics that you can swap for a lifetime (and thus keep out of our landfills). Armed only with brand guidelines, I moved this company away from templates and into custom shopping bliss.

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